1. What Are Cookies?

Cookies are small text files placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work more efficiently, to remember your preferences, and to provide information to website owners about how their site is being used.

Cookies do not typically contain information that personally identifies you, but personal information that we store about you may be linked to the information stored in and obtained from cookies.

2. How We Use Cookies

When you visit mattanaad.com, we may use cookies and similar tracking technologies (such as web beacons and pixels) for the following purposes:

• To ensure the website functions correctly and securely.
• To remember your preferences and settings across sessions.
• To understand how visitors interact with our website (e.g., pages visited, time spent).
• To measure the effectiveness of our content and marketing efforts.
• To improve the overall user experience on our website.

3. Types of Cookies We Use

We use the following categories of cookies on our website:

3.1 Strictly Necessary Cookies

These cookies are essential for the website to function and cannot be switched off. They are usually set in response to actions you take, such as setting your privacy preferences, logging in, or filling in forms. Without these cookies, parts of the site may not work.

3.2 Performance / Analytics Cookies

These cookies collect information about how visitors use our website, such as which pages are visited most often and whether users receive error messages. The data is aggregated and anonymous and helps us improve how our website works. We may use Google Analytics or similar services for this purpose.

3.3 Functional Cookies

These cookies allow our website to remember choices you make (such as your language preference) and provide enhanced, more personalised features. They may be set by us or by third-party providers whose services we use.

3.4 Targeting / Marketing Cookies

These cookies may be set through our site by our advertising partners (such as social media platforms like Facebook, Instagram, or YouTube). They may be used to build a profile of your interests and show you relevant content or advertisements on other sites. They do not store directly personal information but are based on uniquely identifying your browser and device.

4. Cookies Used on mattanaad.com

The table below provides an overview of the types of cookies that may be set when you visit our website. Specific cookie names may vary depending on the third-party services in use at the time of your visit.

5. Third-Party Cookies

Some cookies on our website are placed by third-party services that appear on our pages. We have no control over these cookies. Third parties we may work with include:

• Google Analytics (analytics.google.com) — for website traffic and behaviour analysis.
• Facebook / Meta — for social media integration and advertising pixels.
• Instagram — for embedded social content or advertising.
• YouTube — for embedded video content (cooking directions and brand videos).
• LinkedIn — for professional networking and company page integration.

We encourage you to review the privacy and cookie policies of these third parties directly, as their data practices are governed by their own policies.

6. Managing and Controlling Cookies

You have the right to decide whether to accept or refuse cookies. You can exercise your cookie preferences through the following methods:

6.1 Browser Settings

Most web browsers allow you to manage cookie preferences through their settings. You can set your browser to refuse cookies, delete cookies, or alert you when a cookie is being placed. Instructions for common browsers:

• Google Chrome: Settings → Privacy and Security → Cookies and other site data
• Mozilla Firefox: Settings → Privacy & Security → Cookies and Site Data
• Safari: Preferences → Privacy → Manage Website Data
• Microsoft Edge: Settings → Cookies and site permissions → Manage and delete cookies

Please note that restricting cookies may impact the functionality of our website and your user experience.

6.2 Opt-Out of Analytics

You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on, available at: https://tools.google.com/dlpage/gaoptout

6.3 Social Media Opt-Out

To manage advertising preferences for social media platforms, please visit:

• Facebook Ad Preferences: https://www.facebook.com/ads/preferences
• Instagram is managed through Facebook Ad Preferences.

7. Do Not Track Signals

Some browsers include a “Do Not Track” (DNT) feature that signals to websites that you do not want your online activity tracked. Our website does not currently respond to DNT signals, as there is no industry-wide standard for doing so. We will continue to monitor developments in this area and update our practices accordingly.

8. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, regulation, or our business practices. Any updates will be posted on this page with a revised effective date. We encourage you to review this policy periodically to stay informed about how we use cookies.

9. Contact Us

If you have any questions or concerns about our use of cookies or this Cookie Policy, please contact us:

• Company: TPF Bharat Private Limited
• Brand: Matta Naad
• Email: contact@tpfbharat.com
• Phone: +91 75929 62222
• Website: https://mattanaad.com/